Passion For What You Love, Brand What You Do | A Chicago Boutique PR Agency

CEO NEWS

  • Work place pay inequality and what you can do to change it. #women

    One of the most pressing issues in today’s society is the gender pay gap, particularly when it comes to women in the workforce. The stories of women like Taraji P Henson, who have spoken out about their experiences of being underpaid, have shed light on the pervasive issue of gender inequality in pay. This issue…

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  • 5 Effective Ways to Boost Your Brand Identity Using Social Media

    In today’s digital age, social media has become an indispensable tool for businesses to connect with their target audience and establish a strong brand identity. With billions of active users on various social media platforms, it is crucial for businesses to leverage these platforms effectively to carve out a niche, control their brand narrative, and…

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  • My Top 10 Personal Brand Strategies for Influencers

    In today’s digital age, influencers play a crucial role in shaping consumer behavior and driving brand awareness. Building a strong personal brand is essential for influencers to stand out in a saturated market. Today I’d like to talk a little about , my picks for the top 10 personal brand strategies that can help influencers…

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  • New Year PR ideas for your small business or nonprofit

    As the new year approaches, it’s the perfect time for small businesses and nonprofits to start thinking about their public relations strategies. Public relations is a powerful tool that can help organizations build brand awareness, establish credibility, and connect with their target audience. In this blog post, we will explore some creative and effective public…

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  • Harnessing the Magic of the Holidays in Your PR and Marketing Strategy for Business

    The holiday season is a magical time filled with joy, warmth, and a sense of togetherness. As a business owner or marketer, it’s essential to tap into this enchanting atmosphere and incorporate it into your public relations (PR) and marketing strategy. By leveraging the magic of the holidays, you can create a memorable and impactful…

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  • The Impact of the Israel War on Small Businesses and Marketing Strategies

    The ongoing conflict in Israel has far-reaching consequences that extend beyond the political and humanitarian realms. As tensions escalate, it is crucial to recognize the potential impact this conflict can have on small businesses and their marketing strategies. In this blog post, we will explore the various ways in which the war in Israel can…

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  • Stay Ahead of the Curve: Hottest PR Trends for Your Business

    In the ever-evolving world of public relations, staying up-to-date with the latest trends is crucial for the success of your business. As technology advances and consumer behavior changes, PR strategies must adapt to effectively reach and engage target audiences. In this blog post, we will explore the hottest PR trends that can elevate your business…

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  • The Power of Strategic Storytelling: Captivating Media Attention for Your Business

    In today’s fast-paced digital world, businesses are constantly seeking effective ways to stand out from the crowd and capture the attention of their target audience. One powerful tool that has proven to be immensely successful in achieving this goal is strategic storytelling. By crafting compelling narratives that resonate with your audience, you can not only…

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  • Harnessing the Power of AI: A Guide for Small Business and Personal Use

    Artificial Intelligence (AI) has become a game-changer in various industries, revolutionizing the way we work and live. While AI may seem like a complex concept, it offers tremendous potential for small businesses and personal use. In this blog post, we will explore how you can leverage AI to streamline operations, enhance productivity, and improve decision-making,…

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  • Insider Tips for Small Business: Crisis Management

    Running a small business can be incredibly rewarding, but it also comes with its fair share of challenges. One of the most critical aspects of business management is crisis management. Whether it’s a natural disaster, a public relations nightmare, or a financial setback, being prepared to handle crises is essential for the survival and success…

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