Category: Political Campaigns
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So you want to run for office? How to develop a winning communication plan
When developing a communications strategy for a federal or local campaign start-up, it is important to establish clear goals that align with the overall campaign objectives. Here are some potential goals to consider: Remember, these goals should be specific, measurable, achievable, relevant, and time-bound (SMART). Regularly evaluate and adjust the communications strategy based on the… Read more